David Winn | Advertising
Hey, my name is David and I’m a filmmaker and aspiring art director from Dublin. My other interests include photography, art, design and psychology.
I initially graduated with a degree in psychology from UCD, followed by a masters in multimedia from DCU. The past few years I’ve been working for a creative agency based in Dublin.
I love to dream up ideas and tell stories that engage and entertain. In my spare time, I can usually be found working on side projects, directing music-videos and filming documentaries.
Project 1 | Feel The Beat
A partnership and digital activation between the Irish Heart Foundation and music streaming platform Spotify.
To encourage people to move more frequently throughout the day (while they’ve been forced to work from home due to Covid-19), a special Irish Heart edition of the Spotify desktop app will be launched. It will track how long you’ve been continuously active on your computer. When it notices you’ve been working non-stop for too long, you’ll get a reminder to take a break and get moving – with the help of a randomly chosen song from an exclusive playlist of tunes guaranteed to get you up off your chair and grooving. To encourage people to get this very special version of Spotify, people will receive one month free Spotify when they download it from www.irishheart.ie/feelthebeat.
To help reposition Bord na Mona within the public’s hearts and minds as they switch from brown to green, a tongue-in-cheek, 30-second television commercial will be created. The commercial will be a comedic tribute to all the small, day-to-day sacrifices people make to be more sustainable while at the same time acknowledging big businesses need to step up and do likewise.
To help convince students that the train is the superior way to travel, a 30 second ad for TV and social media will be created. Using a unique animation style, it will demonstrate that the train can be an oasis of calm in the midst of a crazy student life.
The ad will be a quirky and comical stop motion created by animator Patagraph, utilizing his distinct style. Think ‘Normal People’ meets ‘Wallace and Gromit’…
