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Selma Rut Thorsteinsdottir | Pipar\TBWA

2019 Advertising International

Selma Rut Þorsteinsdóttir is the Chief Creative Director at Pipar/TBWA. She holds a BA degree in graphic design from the Iceland University of the Arts. She has served on juries for the FÍT Awards (the Icelandic Designers Awards), the Effie Awards, the ADCE Awards (Art Directors Club of Europe) and for the last ten years she has served on the jury for the Lúðurinn (the Icelandic Advertising Awards). Her work has been recognized both with numerous nominations to, and awards at, the Icelandic Advertising Awards, as well as the Icelandic Designer Awards.

On a personal note, Selma has over the years become an ardent advocate for gender equality in the world of advertising. She actively promotes awareness of gender equality, including organized talks and roundtables on the matter, with the goal of increasing visibility and amplifying the voices of women in advertising.