Precious Metal: The Value of Innovation

in association with our Innovation Partner INM






4 Dame Lane


€40 ( €20 ICAD members)

ICAD is proud to bring you the creative minds behind the Humanium Metal Initiative, Johan Pihl and Kalle Soderquist, from Great Works in Stockholm. This incredible project not only helped get illegal firearms off the streets but created a self-financing business model to help brands support the initiative and raise funds to combat gun violence and poverty.

Not only did the Humanium Metal Initiative win the Grand Prix for Innovation at Cannes Lions, a Yellow Pencil for Creativity for Good at D&AD and countless other awards internationally, but Johan also won a Cyber Grand Prix and more for the Aland Index – a biodegradable credit card and index that allowed the bank’s customer’s to assess the true environmental impact of their purchases.

Don’t miss the chance to learn about the creative process behind these projects and more.

Ticket price includes drinks for the early birds, light bites for everyone and a DJ to make a night of it! Doors open at 6.30pm. 

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