- Marketing Manager (Client)
- Mary Ryan
- Dublin Bus Team
- Regina Greham, Claire Corcoran, Kate Furlong OTHER -
- Executive Creative Director
- Alan Kelly
- Creative Director
- John McMahon
- Concept
- Eoin Conlon & Matt Evans
- Senior Art Director
- Matt Evans
- Senior Copywriter
- Eoin Conlon
- Account Director
- Emily Lyons
- Senior Account Manager
- Aoife O'Shea
- Account Executive
- Laura Redden
- Head of Production
- Margaret Levingstone
- Executive Producer
- Jessica Derby
- Agency Producer
- Laura Cahill
- Strategy
- Darius Pasalar
- Production Company
- Assembly
- Producer
- Rebecca Bourke
- Director
- Mike Andrews
- DOP
- Mott Hupfel
- Editor
- Tom O'Flaherty
- Sound Engineer
- Will Farrell
- Head of Marketing
- Jill Byrne
- Social Media Manager
- Eadaoin Coyle
- Design
- Shane O'Riordan & Diogo Dias
- Finished Art
- Gerard Sexton & Michael Hughes
- Technical Director
- Michael Keegan
- In-house Content Creator
- Paul Power
- Web Design and Development
- Niall Eccles
Dublin Bus has always been committed to ensuring that their customers get the best value for money on their services. Unfortunately, customers are often not aware of the savings they can make when they use the Leap Card.
So, to educate the people of Dublin on the many ways they can use their Leap Card to save money, we teamed up with Ireland’s greatest saver – goalkeeping legend, Shay Given.
Leap & Save Like Shay, goes behind-the-scenes to show Shay reluctantly signing up to this pun-filled campaign, all thanks to his hapless agent, Marty Kelly.
The integrated campaign launched across Dublin Bus’s social channels and was supported by OOH, Digital, Cinema and even a few GIVs, we mean GIFs.