- Product
- Johnson Mooney & O'Brien Bread
- Concept
- Adrian Cosgrove & Gordon Bent
- Creative Director
- Colin Murphy
- Art Director
- Gordon Bent
- Copywriter
- Adrian Cosgrove
- Account Director
- Mark Hogan
- Marketing Manager
- Michelle Brennan
- Agency Producer
- Ruth Drury Byrne
- Production Company
- Russell Curran Productions
- Director
- Damian O'Donnell
- Lighting Cameraperson
- James Mather
- Post Production Company
- Screen Scene
- Editor
- Jake Walsh
- Producer
- Russ Russell
- Music
- Kevin Breathnach
