- Creative Director
- Damian Hanley
- Art Director
- Nick Kelly
- Copywriter
- Greg McLoughlin
- Agency Producer
- Ciarán Walsh
- Production Company
- Motherland
- Director
- P.O.B
- Producer
- Keith Bradley
- Executive Producer
- Ross Killeen
- Editor
- John Cutler
- Sound Design
- Brian Fallon
- Audiomix
- Mutiny
- Grade
- MPC
- DOP
- Narayan Van Maele
- VFX
- Jonathan Irwin
- Colourist
- Yoomin Lee
- Music Licensing
- John McCallion
- Talent casting
- Teneo
- Client Services Director
- Sarah Deeny
- Senior Account Manager
- Kritika Verma
- Music
- Gosh by Jamie xx
- Head of Market Management (Client)
- Rob McEvoy
- Marketing Communications Manager (Client)
- Valerie Hedin
- Marketing Communications Executive (Client)
- Joseph Campbell
Using the theme of Courage Versus Fear the film follows a series of people as they experience fear in their daily lives. Be it performing in front of judges or going on a date, it portrays fear as a tough opponent that forces us to play it safe.
As the film progresses, courage starts to get the upper hand over fear on the scoreboard – it shows how with some courage, people can become unbeatable. It also shows how lessons learned playing sport can be applied to life and how sport can help people find courage in all aspects of their lives.