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2016

Disaster Car

Company Publicis Dublin
Client Iarnród Éireann
  • Commended
    3 Radio Advertising - Radio Commercial (over 30 seconds)
Creative Director
Carol Lambert
Art Director
Carol Lambert
Copywriter
Peter Dobbyn
Account Director
Sinead Ni Ghaora
Account Manager
Karen Austin
Agency Producer
Rachel Murray
Sound Studio
Mutiny
Sound Engineer
Will Farrell
Client
Stephen Murray
Client
Charlotte Tucker

Creative Director
Carol Lambert
Art Director
Carol Lambert
Copywriter
Peter Dobbyn
Account Director
Sinead Ni Ghaora
Account Manager
Karen Austin
Agency Producer
Rachel Murray
Sound Studio
Mutiny
Sound Engineer
Will Farrell
Client
Stephen Murray
Client
Charlotte Tucker

We took the construct of the classic road safety ad and gave it a twist. Using a humorous approach, we warned people of the dangers of family trips in the car and told them to take the train instead.